3FX

3FX Launches Immersive Theater Experience™ for Life Science Marketing & Education Initiatives

kenric — Wed, 06 Jun 2007 21:08:46 +0000

3FX announced the official launch of their Immersive Theater Experience™ product offering for 2007 with several major pharmaceutical, agency and exhibit company client presentations.

“We’re very excited to offer our core markets - Pharmaceutical, Biotechnology, Medical Device, Healthcare Agency, Exhibit & CME clients a new and innovative immersive domed theater environment for full 360˚ animation projection,” commented Cory Resh, Partner & Creative Director. “This visual communication technology affords our client’s audience a new level of visual communication, interactivity and educational experience.”

Imagine… Communicating Complex MOAs, Disease State Pathophysiology, Body Systems & Anatomy, Product Branding, Surgical Procedures & Device Demonstrations, While Appearing to be “Immersed” Inside the Human Body!

What is 3FX Immersive Theater Experience™?
3FX Immersive Experience is the delivery of 3D “Fulldome” animated content in a unique 360˚ environment. This immersive content visually and audibly surrounds the audience – creating a perception of “being there.” This experience offers our Pharmaceutical, Medical Device, Healthcare Agency, Exhibit & CME clients a dynamic and unique opportunity to differentiate and deliver the intended message.

3FX Immersive Experience Deliverable = 3D Animated Fulldome Content + Dome Environment for Life Science Marketing & Education Initiatives for:

Trade Shows & Conventions
Exhibits
Physician & Patient Education
Symposiums
National Sales Meetings
Sales Force Training
New Product Launches

3FX Immersive Experience Benefits:
(3D Animated Fulldome Content + Dome Environment)
If you are interested in a way to help your products and clients stand out from the crowd, Immersive Experiences combine new technologies and compelling, accurate 3D animations - as a powerful tool for visual communications, marketing & educational initiatives.

Showcase Client Message in a New & Unique Way
Opportunities for Creative Impact – “WOW Factor”
Better Communicates Product Features & Benefits
Creates an Experience that is Fully Immersive & Engaging
Drives Event Attendees to Client’s Trade Show Booths
Reinforces Product & Brand Awareness
Increases Post Show Product Sales
Increases Event ROMI

Download the 3FX Immersive Theater Experience pdf from our Free Resources page or watch the Fulldome Demo Reel.

Richard Kushner Joins 3FX to Head up Business Development

kenric — Wed, 08 Nov 2006 14:56:20 +0000

With 20+ years of sales and product marketing experience developing and implementing strategic plans and tactical programs for a variety of medical driven markets, Rich brings a wealth of practical expertise. Rich coaches and consults with clients, providing creative sales generating product marketing and branding programs - resulting in a positive ROMI for clients.

Rich has been instrumental in developing and simultaneously working on multiple projects within Pharmaceuticals, Medical Device product development & marketing, CME programs, and supporting “Agency” client initiatives. He has a proven track record in developing “online” product marketing and communications programs that have contributed to increased revenue, new customer acquisition and retention.

His education includes a BA in Marketing & Art History from Temple University.

Annette Sotheran-Barnett Joins 3FX as Lead Project Manager

kenric — Sat, 17 Jun 2006 18:34:46 +0000

Annette has over 15 years experience in television, film, and large-format immersive show production & management. She previously served as Film, Broadcast and Digital Arts Strategic Manager for the UK Arts Council; and also served as Partner, Creative Producer & Production Manager for a leading UK animation company; supplying completed productions and animation services to both the corporate world and larger production animation companies.

Annette holds a BA in TV & Film Production, specializing in animation production.

Joel Dubin Joins 3FX as Medical Illustrator/Animator

kenric — Mon, 20 Mar 2006 20:39:49 +0000

3FX announced and welcomed three new employees as key leaders in the company, for continued expansion in the areas of business development, project management and 3D medical illustration and animation for client projects. “We’re thrilled to continue and meet our staffing goals with knowledgeable and experienced professionals. 3FX animators can deliver visuals only, or complete script to screen services,” commented Jody Bortner, Partner & Project Director of 3FX. “Combining their efforts to produce and deliver client specific messages are medical scriptwriters, researchers, art directors, illustrators, 3D animators, project managers, editors, and music & sound designers.”